Athleisure for Men Everywhere as Rhone Announces Nationwide Retail Tour

Rhone, the brand behind premium performance active wear for men is coming near you. The fitness wear company announced it is going on a nationwide retail tour. It will reveal new products and bring their collections to men looking for quality fitness wear across the country. Rhone has engineered new fabrics that optimize fitness performance for the modern man. Their 4-way stretch fabric moves with you and their proprietary gold fusion technology makes sure your clothes dry instantly during workout.

The tour will be carried by a mobile house called Walden House that will travel around the country. The house was built in collaboration with The New Frontier which is a designer of tiny houses. The house measures 192 square ft. and has the same sort of attention to detailing that Rhone champions in is clothing. The tour kicked off in New York City on October 1st. They have already scheduled their next stops which will include Austin, TX and Las Vegas, NV. The pop ups will feature new products as well including accessories like bottles, duffel bags, gym towels and laundry bags.

This is obviously the best time to do a retail tour as the holiday season is approaching fast. Rhone is one of the few active wear startups that have helped coin the term ‘athleisure’. They are pioneering a new kind of fitness line that is luxurious and provides for a comfortable workout experience. For instance, their Mako Shorts are designed to provide flexibility with four way stretching. They come with a hidden media pocket to securely keep your mobile devices. The Element Tee has similar qualities and is made from a breathable mix of Prima Cotton, Poly and Spandex.

They will have more dates and venues next year as the Walden House travel around the country. Their fitness line is high quality and therefore comes at high prices. However, one can always use coupons code at checkout to bring the prices down. Rhone is changing the dynamic of men’s active wear and using latest technology to engineer fabrics that make the man look and feel great when working out. And the best thing about such athleisure wear is that you can even rock it outside gym.